Coming up with the perfect name for a brand is harder than it sounds. Ideally, there’s some kind of carefully mapped-out process behind it—a deep, strategic brainstorming session that leads to the perfect name.
But in reality? We live in a world where almost every name is already taken. Finding something cool, unique, and available across Instagram, TikTok, and domain names is no small task.
The Process (or Lack of One)
So, we did what made the most sense—we broke down words, mixed and matched, and took it from there. That’s how we landed on withit.
It came from merging two simple words into a phrase that feels natural in everyday language—something people already say without thinking.
“Get with it.”
“withit"
That was the vibe we were going for.
At first, we weren’t sure. It felt weird, different, maybe even a little cringe. But then we realised something important: the brand makes the name, not the other way around.
Now, it just feels right.
