Where Did withit Start?
If you know, you knowβbut for those who donβt: withit was born in Manchester. The brand reps its roots with pride. Thatβs why βManchesterβ is stamped on nearly every pieceβitβs not just where it started, itβs part of the identity. Launched in 2020, withit ran for two solid years before every bit of what was earned got reinvested. That choice set the stage for a full rebuildβfrom the ground up. What came next? A sharper, bolder, realer version of the brand. Now, withit is going harder than ever. And trustβthis is just the beginning.